︎︎︎FLO by Bang Energy
Energy drinks have always been tied with the image of hyper-performance and over-energized states.
Campaigns for energy drinks have been exaggerated and illustrate dangerous actions. While Bang energy drinks maintain their original targeted audience, they should extend their product line that targets female consumers by projecting a healthier visual identity.
Energy drinks have always been tied with the image of hyper-performance and over-energized states.
Campaigns for energy drinks have been exaggerated and illustrate dangerous actions. While Bang energy drinks maintain their original targeted audience, they should extend their product line that targets female consumers by projecting a healthier visual identity.